2023 was the year of quiet luxury, Barbiecore, and coquette. For me, it was also the year I started finding a groove with my style—taking more chances and wearing more of what I love. It helps that I not only work in fashion but also alongside some of the most stylish people I know. (Our office mirror is famous for capturing some incredible OOTDs.)
One of the hardest, yet most fun, parts about my job is trying to predict what will sell 12 months in advance by identifying and choosing the top 2024 fashion trends to lean into throughout the year. From studying the runways to gaining inspiration from style icons, to letting my creativity run a bit wild, it’s safe to say I’ve done my research on the fashion trends that’ll soon take over your feeds.
The Top 2024 Fashion Trends to Know
Whether you’re looking to reinvent your style in the new year or simply wondering what we’ll all be wearing this year, I’ve rounded up the top 2024 fashion trends below—plus photo inspo and my favorite pieces to help make each look your own.
And though it’s easy to go crazy buying up the latest trending items on Zara and H&M, my number one piece of advice when it comes to trends is to shop your closet first. While it’s always fun to treat yourself to something new, chances are, some of these 2024 fashion trends are spin-offs from years past and you might be able to give new life to something that’s been gathering dust in the back of your closet. I’ve also recently started “shopping” Pinterest, saving outfits that I like, and trying to recreate them with pieces I already own. Remember: Curating a wardrobe you love is a journey, and it’s one that she be approved with thoughtfulness and care.
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Bridget Chambers is a Texas native currently living in Los Angeles, California. While earning a Business Honors degree at The University of Texas, she enjoyed styling her friends for events, spotting designer lookalikes for less, and running an Instagram account called Bridget on a Budget. She now channels her love for fashion into her full-time role at Daily Drills, where she coordinates everything from fashion production to brand partnerships to events, blurring the lines of work and play.
Chocolate Brown
Red was the main character of 2023, from Hailey Bieber’s strawberry girl makeup to pops of red taking over our TikTok feeds. Moving into the new year, it’s time to dip those strawberries into chocolate because rich brown tones are taking over in 2024. A monochrome chocolate brown look exudes quiet luxury, but if you want to get creative with color, mixing browns and blacks will earn you a stamp of approval from stylists. Though once a fashion faux pas, rules are meant to be broken, and this color combo is an easy on-trend look.
Maximalist Jewelry
When it comes to jewelry, more is more—a little something I learned from the queen of maximalist jewelry herself, Rocky Barnes. Just like mixing browns and blacks, styling both gold and silver jewelry is one of my favorite 2024 fashion trends on the rise. Dip your toe into this trend with a pair of chunky earrings from brands like Heaven Mayhem and pile strands of vintage-inspired necklaces from Galley Los Angeles to your neckline.
Flirty Fem
2023 has been coined the year of the girl, with Margot Robbie and the Barbie movie creating a craze for all things pink. And of course, ballet flats made an unexpected comeback (we all love an underdog story!). After seeing about a thousand Christmas trees with coquette-style bows to replace ornaments, I have a feeling this trend isn’t going anywhere, though it will take on some new forms in the new year. A-line silhouettes, peplums, and lace are a few of the girliest 2024 fashion trends we can expect to see.
Big (And I Mean BIG) Bags
Though the microscopic Louis Vuitton handbag made headlines in 2023, oversized catch-all bags will be newsworthy in 2024. Practicality is back in style and the fashion girlies are carrying bags that will actually carry their stuff—without sacrificing style, of course. The Row leads the charge on this trend, but don’t worry, you can still get the look for less.
Layers on Layers
If you’re a bit wary of bold fashion trends, let layering be your style goal for 2024. Layering will be the mark of a “cool girl” this year, while also being achievable for anyone. Letting a sliver of a white tee shirt peek through from underneath a sweater, adding a frilly sock to your go-to loafers, or tossing on a quilted vest over a collared shirt are just a few easy, small ways to make an outfit more interesting.
Wrong Shoe Theory
This is one of my favorite 2023 styling tips that’s growing legs in 2024. Coined via TikTok, The Wrong Shoe Theory states that an outfit is made more interesting with an unexpected shoe—AKA, be bold with your styling choices.
If you were to wear a very feminine outfit, The Wrong Shoe Theory would say that a chunky sneaker or boot would take the look to the next level. In contrast, a sportier or edgier look should be paired with a ballet flat or slingbacks. Keep this in mind as you shop your closet for 2024 fashion trends, as just making a funky footwear choice will set you well on your way.
Barrel Leg Jeans
While this shape may not be for everyone, barrel-leg or horseshoe jeans are the style of the new year. With a high waist and a voluminous leg, these pants give you a bit more shape than ultra-baggy wide-leg denim, while still steering clear of the skinny jean. It’s unexpected and can be surprisingly flattering—we’re here for it.
Testing Textures
NYC Wardrobe Stylist Mac Rose has gone viral on TikTok for her advice that “if an outfit is not interesting through color, then it has to be interesting through shape. If it’s not interesting through shape, then it has to be interesting through texture.”
I’ve loved seeing how everyone interprets this styling advice through their videos. But what really sticks out to me is the use of texture to create a unique outfit. Pleats, sequins, and sherpa were all over the fashion week runways and never fail to add depth and interest.
Pointed Toe Shoes
As a self-diagnosed shoe addict, pointed toe sandals and slingbacks might be my favorite of the 2024 fashion trends—though they had to grow on me. (Before I could fully adopt the trend, I had to erase the image of the Wicked Witch under Dorothy’s house from my mind.) Now, I see the shoes for their chic ability to elongate your legs and add sass to a look. Try pairing a pointed-toe with a long trouser or jean, letting just the tip of the shoe make its point—metaphorically and literally.
Mini Everything (Except Your Bag)
While bags are getting bigger, clothes are getting smaller. One of the 2024 fashion trends that is slowly making its way from the runway to our wardrobes is micro mini shorts and skirts. These barely-there bottoms are a chance to go bold with your styling. Though the full extent of this trend intimidates even me, you can still hop on the bandwagon with traditional shorts and mini skirts. Adding tights to the look can tone down the drama as needed.
Relaxed Tailoring
Overly oversized silhouettes are slowly on the out, and relaxed, yet tailored styles are heading back in. Skinny jeans remain in exile, but straight-legged denim, form-fitted blazers, and stylish suiting are roaming the streets. Look for styles that are loose enough to be comfy but fitted enough to show your shape when building your 2024 wardrobe.
All Things Sheer
Sheer is chic in 2024. Another trend that you can embody to varying degrees, try adding a bold burgundy tight under your mini skirt or go head-to-toe with a sheer dress over Skims undergarments. Mesh shoes even had a moment in 2023, which is a testament that this trend is going big—and not going home anytime soon.
